Original Logo Design by Habiba Nabisubi
I’m so excited to reveal the logo design for Sunflower Yoga by my talented friend, Habiba Nabisubi. Biba graduated from UAL earlier this summer with a BA in Illustration and has a very exciting career ahead of her.
As part of Yoga Teacher Training, we’ve learned the importance of branding and how to utilise our U.S.P. (Unique Selling Point), by creating a persona that would appeal to our target audience. I hope to offer yoga classes to people from all backgrounds, but with specific focus on performers, as I can relate to their needs and offer something which isn’t already widely available. This means that I need a logo to attract the attention of this demographic, which also encapsulates the kind of teacher I hope to be.
Biba has achieved this perfectly and this logo is the true essence of Sunflower Yoga… I guess my next job is to order the business cards!